Luxury AI Visibility — Moya Skillman and Mark Neuterman
How the wealthy now choose their luxury agent — and how true luxury agents handle the business once found.
An AI Visibility expert and a top-producing luxury agent, together for one private briefing to assist the industry's most elite professionals.
The wealthy now ask AI who should represent them.
The first stop in the search has moved. 82% of Americans now use AI for real estate insights, and when it is asked for the best agents in a market it names a median of six per city — the overwhelming majority of agents never appear at all. It picks those names from the surfaces you own. Zillow is where AI checks your facts, not where it finds your name. In luxury, invisibility is existential: one missed referral is a $20M listing.
Getting found by the wealthy — and knowing what to do when they call.
How the wealthy choose their agent now
Affluent buyers and sellers increasingly ask AI who the best luxury agent is before they ever ask a friend. Mark breaks down how that shortlist of six is formed — and why your own website and Google Business Profile drive 98% of what it cites.
Becoming the name AI recommends
The DIY-tips era is over. Mark walks through how GEO now layers on top of Answer Engine Optimization, and the first steps that move an agent from invisible to named.
After you're found: handling the business
Being named only opens the door. Moya shares how true luxury agents earn the trust of high-net-worth clients — discretion, preparation, and the standard of service that turns a first call into a $20M listing.
Mark Neuterman
The AI Visibility Expert
Founder & CEO:
- AI Search Masters
- The Real Estate AI University
- The Artificial Intelligence University
Mark shows agents how AI decides who to recommend to affluent clients — and how to become one of the names it trusts. A 25-year luxury real estate veteran who scaled a Compass office from $300M to $2B, he founded AI Search Masters, The Real Estate AI University, and The Artificial Intelligence University, partnering with Compass and @properties Christie's International Real Estate.
Moya Skillman
The Luxury Advisor
Co-Principal:
- Team Foster, Seattle
Moya leads Team Foster with her mother, Tere Foster, the #1 medium-sized team in Washington with over $400M in annual volume and an impeccable reputation for exceptional client-care with the world's most distinguished clientele. She shares how true luxury agents handle high-net-worth clients once they've been found — from the first conversation to the closing table.
Secure your place on the shortlist.
Invitation only. Limited capacity for active luxury practitioners.